Major plans for a new Marks and Spencer Foodhall on land in Walton which will create around 55 new jobs have been given the green light.
Kilo Properties put forward the application for the site north of Kirby Road which was previously part of the former Martello Caravan Park.
The scheme includes car parking and landscaping as well as a small café with 1,486 square metres of retail floor space.
The proposal has the backing of Frinton and Walton Town Council and has been granted planning permission by Tendring District Council (TDC) with 24 conditions.
TDC believes that the development will help the regeneration of Walton and enhance the town’s offer for both residents and visitors.
The wider site already has permission for a large scale residential development; an Aldi food store; and care accommodation.
The location is outside Walton’s settlement development boundary in both the adopted and emerging Local Plans but is regarded as on the edge of the town centre.
It is a brownfield site in a relatively sustainable location and it is considered that the retail proposal will bring more economic benefit than its retention as a holiday park.
The town currently suffers from shoppers going to other larger towns and the Foodhall will help to clawback some of that lost trade and provide a wider consumer choice.
TDC approves of the design which includes a variety of materials, heights and architectural features with visual interest to break up the bulk of the building.
The proposal includes a 50 space car park with some landscaping to soften the appearance.
Essex County Council as highway authority has no objection to the scheme provided that certain conditions are met. All the conditions are considered reasonable and necessary to ensure highway safety.
Loading and unloading of delivery vehicles will be restricted to 6.30am to 10pm on Monday to Saturday and 8am to 9pm on Sundays.